Author Archive

Oct
23

Finding MLM Keywords

Posted by: Shecky | Comments (2)

I have coached many people who are trying to promote their MLM online. The most common challenge that I see people struggling with is finding the right MLM keywords. Let’s face it…finding the right keywords is the cornerstone of any online marketing effort. This will affect your Network Marketing articles, your MLM videos, and ultimately your Search Engine Optimization.

When I first started marketing online, I used to just produce MLM articles and Network Marketing videos based on what I thought people needed to learn. This was STUPID. I did not place any importance on what people were searching for, or how much competition there was for those search terms. The GOAL of proper MLM keyword research, is to look for opportunities to properly serve our industry.

So how do you find these keywords? Actually, its easier than you think. And you can do it all without fancy expensive software….

First, start with an idea. Think of some of the challenges you have had in starting your online MLM efforts. What were the things you needed help with? Start with some VERY broad terms, like “MLM training,” or something like that.

Second, go to Google’s external keyword tool. You can just “google it” if you want to find it! As long as you have a Google Adwords account, this tool is free, and very powerful. Simply enter your search term in the main field (leave the synonyms box checked), enter the captcha, and off you go. You will see results that show how many searches have been done for your main MLM keywords and related searches. Look for terms that have good global monthly searches. I typically want at least 100 searches, but preferably in the thousands. You want this number to be AS HIGH AS POSSBLE. Now, use the little “add” feature to bring over your desired keywords into a list on the right.

Next, go to Google. Yep, Google…the regular search engine that’s part of our daily lives. type in each of your saved search terms with “quotations” around the whole search term. Hit enter, and now look at the total number of pages that are returned. You want this number to be AS LOW AS POSSIBLE. I typically look for terms that have 20,000 or less pages.

So, what have you done? Well, in a couple of minutes you have now found MLM keywords that have a good amount of people searching for things, with very little competition for those terms. Do you think that presents an opportunity? Of course it does!

Now, start looking through your list and think about those opportunities. What kind of MLM articles or Network Marketing video can you create using these MLM keywords?

This process is very simple, and there are all types of sophisticated softwares out there to help with keyword research, but if you’re just getting started, you are now seeing how easy it can be finding MLM keywords.

Connect with me on my site or any of the social media sites. Let me know how this simple procedure has helped you.

To your success,

Shecky

Categories : Training
Comments (2)
Oct
14

Don’t Buy SEO Networker! – A Review

Posted by: Shecky | Comments (0)

There are many different strategies for getting traffic to your sites, but the most misunderstood is probably SEO, otherwise known as Search Engine Optimization. SEO is truly the difference between REAL marketers and amateurs. When done correctly, SEO can generate a lot of very targeted, free traffic to your sites.

Of course, if this information got into the wrong hands, it could be deadly!

See for yourself….


Read More→

Categories : Training
Comments (0)
Sep
15

How Fast Can You Go?

Posted by: Shecky | Comments (0)

Recently, I was invited by Jay Koch to be a guest on his Whispered By Horses Radio Show. Jay also has a wonderful newsletter called “The Best Horse Sense.”

JaY has an incredible way of teaching about life and business, using the lessons learned from his years of horsemanship. In addition to his newsletter, Jay interviews some very successful individuals from all walks of life, and uses those interviews to give his listeners even more insights into making their lives more successful.

Jay and Hoss

Jay and Hoss

It was an incredible honor to be interviewed by Jay, and the 15 minute format went by very fast. Our theme was “How Fast Can You Go?” In that interview we discuss how to find that sweet-spot in running your business. You can listen to the recording HERE.

In addition, Jay’s guests also come back for a Live One-hour Question & Answer session where anything goes. As I write this post, that event is TONIGHT! I am excited to share some ideas, and look forward to interacting with Jay’s listeners. The demographics of his listeners are terrific….many successful people from all walks of life, almost always asking some very compelling questions.

Tune in tonight, September 15. 2009 at 8:00 pm EDT / 7:00 pm CDT / 6:00 pm MDT / 5:00 PDT for the live call-in show. Jay will be moderating, and will be happy to let you ask questions.

See you on the show!!!

Shecky

PS Here’s a replay of the Original 15-minute Interview.

Categories : Leadership, Mindset, Training
Comments (0)
Sep
06

The Ultimate SuperTip

Posted by: Shecky | Comments (1)

There’s an Ebook I have just come across which is rapidly becoming very popular. It presents a strategy for selling any type of product using methods which will never become obsolete. Plus an ingenious twist which will send your traffic rocketing.

The Ultimate SuperTip, written by Harvey Segal (Mr SuperTips) is neatly set out, easy to follow, written without hype and not littered with annoying links. And the cost of this book? It’s free! And it ends with an amazing idea for making you money from the book itself!

In this short (37 page) – and free – Ebook, Harvey has managed to include one unique idea after another on a wide variety of topics starting with his controversial stance on search engines and moving on to…

- Getting traffic to your site
- Preselling with free ebooks
- Preselling with articles
- Autoresponders and follow up campaigns
- Ad tracking
- Affiliate marketing
- ClickBank
- Viral marketing
- PDF book creation
- Ebook rebranding
- Creating niche sites
- Resale rights

And, the end of the book comes with this awesome (and surprising) viral twist.

For your convenience, I’ve included a link to download your free copy, RIGHT HERE. I have read this a few times now, and find it to be VERY compelling. I’d love to know your thoughts. Please feel free to comment.

All the best,

Shecky

THE ULTIMATE SUPER-TIP

Categories : Marketing
Comments (1)

A good friend forwarded this to me today. Given the state of our present world economy, and the attempts to repair it, I found this to be very compelling, and wanted to share it with my readers.

Although this quote is sometimes wrongly attributed to Abraham Lincoln, it actually came from a pamphlet entitled “The Ten Cannots” which was first published in 1916 by William J. H. Boetcker (1873-1962). It was written 92 years ago, but its wisdom is more relevant than ever. As you read through it, I urge you to think about your own personal economy and values, not just the obvious world political scene…

1. You cannot bring about prosperity by discouraging thrift.
2. You cannot strengthen the weak by weakening the strong.
3. You cannot help little men by tearing down big men.
4. You cannot lift the wage earner by pulling down the wage payer.
5. You cannot help the poor by destroying the rich.
6. You cannot establish sound security on borrowed money.
7. You cannot further the brotherhood of man by inciting class hatred.
8. You cannot keep out of trouble by spending more than you earn.
9. You cannot build character and courage by destroying men’s initiative and independence.
10. And you cannot help men permanently by doing for them what they can and should do for themselves.

What do you think?

Shecky

Categories : Leadership, Mindset
Comments (0)
Jul
19

TweetCamp San Antonio Jam Band

Posted by: Shecky | Comments (1)

Yesterday, I attended my very first TweetCamp. If you don’t know what that is, don’t worry…I didn’t either until recently. TweetCamp is a place for Twitter users to get together and share ideas. Yeah, I know….it sounds about as nerdy as band camp, right?

The format is that of an “UnConference.” Again, I was not familiar with this, but here’s how it works. At the beginning of the day, everybody posts a lists of topics that they would like covered. From there, those topics are scheduled into time slots. People that are experts in those topics then volunteer to present information and teach the other attendees about these topics.

It turned out to be a GREAT day. I took a lot of notes, and got a TON of great information. I reconnected with some people that I had previously met through our Internet Marketing group (MIMOSA), but I also connected with a lot of other great people, who are very active in social media. People came from all over the of Texas, and as you know, it’s a big state!

Because of my use of some advanced Twitter software, I was aksed to present in the “Killer Apps” time slot. It was filmed, and I will eventually release that as a separate training video, as soon as its available.

At the end of a fun and educational day, some of us got together at Alan Weinkrantz’s house, to create the WORLD’s FIRST TweetCamp Jam Band….and it was right here in San Antonio. We had a lot of fun….here’s a quick video of some of the shenanigans.

This was a great ending to a great day. San Antonio has a very active and cohesive Social Media community. We’re all looking forward to the next event with great anticipation!

Shecky

Categories : Networking
Comments (1)

Lately there has been a huge increase in the number of people using Social Media. As such, many leaders are now being barraged with comments and questions from their legions of followers. Here’s a quick lesson in how to handle this situation correctly….

Shecky

Categories : Leadership, Training
Comments (1)
Jun
25

Saying Goodbye To An Old Friend

Posted by: Shecky | Comments (15)

It was spring of 1993.  My brother and I had a fledgeling business, and were operating out of my home.  We had gone to a salad bar for a late lunch, and were on our way back to my house.  As we pulled up in the driveway, we noticed two very rough looking stray dogs passing by my property.  Neither had collars. One was a smaller dachsund mix, and the other was a tall, thin lab-shepherd mix.

Being the animal lover that I am, I coaxed the two of them into my back yard in an effort to feed them.  I figured I would feed them, let them calm down a little, then help find their owners (if possible), or find a new home for them.  At the time, I only had a cat, so I put out some cat food.  The dachsund was rather mean and aggressive, and ate all of the first bowl of cat food, not allowing the larger dog to eat.  Eventually, I had no choice but to shoo the smaller dog away, so that the larger one could eat.  Unfortunately, I chased him off a little too well, and he escaped out of the back yard, never to be seen again.

The larger dog was a mess.  Very skittish, many pockets of hair missing, and covered with mange.  My brother noticed her long whiskers and her tan colored coat, and immediately started calling her “Whiskey.”  It seemed to fit.  After feeding her, she let me get close enough to her to pet her.  Once I established some trust, I picked her up, put her in the car, and took her to the vet.  Once there, we determined that she was about 7 months old.  The doctor perscribed these special baths to get rid of the mange.  They were very strong, and made her very sleepy, but we eventually got her healthy.

Of course, this process took a couple of weeks.  During that time, we placed ads in the paper, and notices on nearby utility poles, but we were still not able to find her owners.  We assumed she was a stray, but wanted to be sure.

Since we were working out of my house, she was always around.  It became fun to take breaks, and try to train her.  Before too long, she had learned to sit, stay, come, lay down, shake (both paws), and gimme a kiss!  She definitely became part of the family very quickly.

She was a smart dog, and seemed to have a sense of gratitude.  I remember the day I took her to get her stitches out after being spayed.  The skin had grown over the stitches, and needed to be cut back a little.  At the vet, we had 4 people holding her down, so that the doctor could cut the string away quickly.  She was a little bit panicky, but afterwards, she went around and “kissed” every person in that room!

Over the years, she never lost her “street roots.”  She was constantly trying to get out.  I had put an electric fence over the top of the chain link fence, but she went right through it.  One time, she was gone for almost TWO WEEKS.  She came back very skinny with a lot of hair missing.  Of course, I was beside myself, as I was worried sick, but happy to see her!  I finally installed a thick wire that ran from the top of my house to the utility pole at the end of the yard, and kept her “tethered” when she was outside without supervision.  Eventually, I sold that house, and always made sure to have a tall privacy fence at any future property that I purchased.

Even with her shaky beginnings, Whiskey proved to be a great dog.  She was very loving and smart, and after clearly stating her alpha position, always got along with other animals that I brought home.  She became best friends with “Matte the Cat.”  In fact, Matte would regularly clean Whiskey’s ears for her!  The vet was always amazed at how clean her ears were.

Over the last year or so, Whiskey started losing a lot of weight.  She was also slowing down significantly.  She would only be able to walk for a block or so before becoming completely exhausted.  In February, she lost a tooth, and got a bad infection in her mouth.  Even with proper antibiotics, pain pills, etc, she never fully recovered.  Eventually, her back legs were so riddled with arthritis, that she was having a hard time walking.  She was leaving a lot of fecal droppings around the house.  And even with the strongest flea medicine, the fleas found her to be a very attractive host, due to her weak condition.

It is so difficult to decide to euthanize a pet.  The biggest question I kept asking myself was “when is the right time?”  Yesterday, I went to let the her in, and could not find her.  She was stuck in a shallow hole (about 6 inches deep) that was dug by my other dog, and did not have the strength to pull herself out.  After helping her out, I called the vet, and scheduled the appointment for this morning.  Of course, I still was struggling with the decision, hoping that there might be another sign that she was ready.   This morning, when I awoke, Whiskey was lying right outside my bedroom door in a pile of her own feces.  I knew it was time.

Today, at 11:04 am Central time, Whiskey was put to sleep.  The doctors and techs know me very well, and were all very kind to me.  First, they gave Whiskey a sedative, then we put her up on the table, and the doctor administered the final injection.  She went very peacefully.  He checked with his stethoscope to make sure that she was gone.  Carrie, the vet technician allowed me to say my last goodbye, then gave me hug, and I was on my way.  I seemed to be doing OK, but heard my voice crack as I thanked her.  As I got in my car, the tears started flowing, and I could not stop.  I just sat in the parking lot crying for a few minutes.

How do you say goodbye to a dog that has been such a big part of your life?  Whiskey had been with me through three businesses, a cat, two other dogs, and four houses.  We had a long history together.  She was a faithful companion and friend.  I will miss her terribly, but I am glad she is no longer suffering.

Rest in peace, my friend…

"Whiskey"  1992 - 2009

"Whiskey" 1992 - 2009

Categories : Mindset
Comments (15)
Jun
23

The Anal Retentive Twitterer

Posted by: Shecky | Comments (7)

Do these behaviors on twitter bother you too?

Catch me on Twitter…

http://twitter.com/ReallyShecky

Best,

Shecky

Categories : Humor, Training
Comments (7)

I’m tired of all the hype.  Let’s face it, there’s a lot to learn.  This is a no-holds-barred discussion of what it takes if you want to succesfully grow your Network Marketing opportunity online…

Attraction Marketing System

To Your Success,

Shecky

PS  Click HERE For $1 Trial

Categories : Marketing
Comments (0)

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